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Joe Nardone's Posts


Joe Nardone
Inkjet Marketing Communications Manager

October 29, 2009

Who's Been Naughty this Year? New Wave of Inkjet Ads Will Drive Holiday Sales.

Why keep buying more expensive ink when you can replace the printer instead? Just in time for the ho-ho-ho-lidays, we're launching a new wave of advertising this weekend as part of our Inkjet Print and Prosper campaign. So far the campaign has been a huge success at driving awareness (and sales!) of our inkjet printer solution to Big Ink's trickery. We'll be online & on-air through the holidays, but check out a couple of new TV spots now.



This ad aims to get people to think ink, and switch to a Kodak printer.



This one calls out Big Ink's naughty practice of charging high prices for ink.

'Tis the season to stop overpaying for inkjet printer ink!  See how much you can save by visiting printandprosper.com.